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• The catchy jingle "Washing powder Nirma, dhudh ki Safadi Nirma se aayi " became popular and helped to create brand recognition and recall.
• Availability: Nirma was widely available across India, making it easy for housewives to find and purchase the product.
• How to Use: Lather and massage face in a circular motion. Let soap lather stay for 1-2 minutes. Rinse with water properly.